Report

Event Programme Management Drives Savings as Meetings Take Center Stage

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Cvent partnered with the BTN Group’s Research team to uncover the value of formalised event programmes. This research aims to update the key value propositions of event management programmes, strategic meetings management programmes, or formal programmes by any other name.

We found that through the use of event management technology to centralise data, organisations:

  • Save 7+ hours per meeting
  • Spend 75% of their travel spend on meetings and events
  • Save 20-50% on total spend

Read more about these, and other results, in this research report.

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