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Service styles are important to understand as a planner, these are Cart French, Banquet French, Russian, and Butlered Service.

Here’s a template for you to use when calculating your next event ROI.

The key to making your virtual events successful lies in identifying the elements you can optimise to create rich, engaging experiences.

There are many ways to budget for your event and it’s important to find the one that works best for your organisation.

Sampling can be confusing for managers carrying out survey research projects. In this blog, we discuss the two main methods used in survey research.

Virtual experiences have already been embraced as the new normal, with event planners pivoting towards virtual events to drive business growth.