RITZ CARLTON LAGUNA NIGUEL

Redefining luxury by using technology to create a personalized experience for event professionals

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99.7%

Response rate in 2022

+39%

YOY increase in awarded RFPs

+103%

YOY increase in awarded RFP value

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The Ritz-Carlton Laguna Niguel already has the perfect location in Dana Point, California. They bring attention to this idyllic spot through comprehensive proposals and excellent customer service to planners and guests. Technology like Cvent Event Diagramming, Passkey, and targeted advertising help the team provide planners with all the information they need quickly and efficiently. 

Products used

CHALLENGE

  • Meeting the demand for meetings and events requires speed, accuracy, and customization

SOLUTION

  • Technology enables sales teams to sell an experience

RESULTS

  • Planners respond to the hotel's outstanding service through bookings
  • 70% YOY increase in received RFPs
  • 10,000 annual profile views on Wedding Spot
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