Meeting and Event Trends You Need to Know for 2024 – and Beyond
As we embark on the journey into 2024, it's time to explore the latest industry trends that will shape your business. In this eBook, we'll dive into the key factors influencing the current MICE industry landscape.
The future looks bright; recovering staffing levels, a focus on diversity, accessibility, and sustainability, and increasing hybrid and bleisure travel all paint a rosy picture for hotels, venues, and CVBs next year. But it’s not all sunshine—inflation is still hitting meetings and events hard. And let’s not overlook perhaps the biggest trend of them all: the automation revolution is upon us, and 2024 will represent the dawn of the age of AI.
Some of 2024’s major trends include:
- Costs will remain high, and planners want help creating a stellar event experience
- Event planners will be swayed by their relationships with venue staff
- Digital is no longer optional when it comes to advertising and operations
Download the eBook to learn more about these trends, and how you can be successful in 2024!
