Taking place in London, 4 - 6 October, the hybrid conference offers MICE, hospitality, and marketing professionals valuable industry insights and best practices to capitalise on the new events landscape

LONDON: 18 August  2022 – Cvent, a market-leading meetings, events, and hospitality technology provider, has finalised the agenda for its hybrid annual customer conference, Cvent CONNECT Europe, taking place 4 - 6 October. The multi-day conference will be hosted as a hybrid event and will offer both in-person and virtual experiences. The in-person event will be hosted at the InterContinental London - The O2, and the Cvent Attendee Hub will power an immersive online experience for those attending remotely. The conference is open to all MICE, hospitality and marketing professionals.

Cvent will also host an in-person experience in Germany on 5 October at the Frankfurt Marriott Hotel offering local attendees the opportunity to view and engage with live sessions streamed from Cvent CONNECT in London. The Frankfurt event will also include localised breakout sessions and networking opportunities with peers and industry experts.

“The MICE and hospitality industries have undergone incredible digital transformation over the last few years, and we’re seeing positive momentum in the return of in-person events around the world. We’ve created a robust agenda and are proud to broaden our reach in Germany as we continue to expand Cvent CONNECT Europe and enhance the attendee experience,” said Cvent SVP & Chief Marketing Officer, Patrick Smith. “In addition to delivering the latest industry insights, best practices and technology innovation, this year’s conference also champions industry leaders and association groups; creating a dedicated forum to facilitate discussion with the aim to promote greater collaboration across sectors. Conference attendees will leave feeling empowered with the information and tools they need to fuel their future event success.”

The three-day conference agenda is designed to help industry professionals master the evolving events landscape and includes more than 45 breakout sessions, learning opportunities and networking events. 

New 2022 programming:

• Leadership Summit | This invitation only session brings together industry trailblazers who will share their experiences and discuss unique ways of working to maximise business impact and offers a forum for industry associations to discuss key issues including open conversations on diversity, equity and inclusion.
• Cvent Excellence Awards | This prestigious awards programme recognises leading organisations and hotels that prove the powerful role technology plays in delivering more engaging experiences and driving positive results. This in-person awards ceremony will also be broadcast live to a virtual audience across Europe.

Conference highlights:

• Cvent Academy Training Workshops (4 October): A dedicated day of CMP-accredited immersive classroom-style training and networking tailored to active Cvent users. The Cvent Academy training is only available to in-person attendees.
• Inspirational expert-led content and discussion: Celebrity keynotes, industry influencers, leadership panels and product experts highlight a programme designed to educate and inspire. Sessions are focused on industry trends, event best practices and developments in MICE and hospitality technology that event organisers, hoteliers, and marketers can leverage to succeed in a new era of events.
• Curated meetups:  In-person attendees will have multiple face-to-face networking opportunities throughout the conference as well as evening events to connect with their peers, while virtual attendees can join topic-driven roundtable discussions and chat with other attendees in real-time. 
• Innovation Pavilion theatre: In-person attendees can engage and interact with Cvent solutions and get a sneak preview of innovative capabilities on Cvent’s product roadmap.
• Scheduled appointments: Attendees can make appointments with Cvent product experts, account team members and senior leaders during the conference, offering a unique opportunity to get 1:1 support and have deeper conversations with key Cvent resources.

Session highlights include:

• “Shaping the Future of Event Technology”: This session uncovers the latest event tech trends and what is on the way.
• “How to Activate the Goodness of Your Event Beyond its Live Date(s)”: This session covers how to utilise marketing and event data in tandem to create more personalised content programmes that offer year-round engagement, community support and development.
• “You CAN Sit with Us - How to Foster a Culture of Inclusion and Allyship”: This session will explore how to foster and build more diverse and inclusive communities.
• “Track Your Sustainability Goals: Understanding the Impact of Your Events”: Hear from a panel of carbon calculator experts and sustainability specialists, as they unpack the complexities of how to track and improve the environmental impact of events.
• “Recovery in Process: A Look at MICE and Corporate Travel Sourcing Trends”: Hear what 2023 has in store for in-person events and corporate travel programme sourcing. This session highlights planner and travel buyer activity in the Cvent Supplier Network and Cvent Transient platform.
• “CVBs and MICE Business: Destinations’ Role in the Recovery”: Convention & Visitors Bureaus (CVBs) are important players in attracting MICE business and delivering outstanding in-person event experiences in their destinations. In this session, attendees will hear from CVBs about their MICE strategies and tactics.

Additional sessions and keynote speakers will be announced soon. To register or to learn more, please visit the Cvent CONNECT Europe website.

For conference updates on social media, follow @CventCONNECT on Twitter / @cvent_inc on Instagram / #CventCONNECTEurope