INTRODUCTION Cvent's Essential Guide to Event ROI Read Now PART ONE Defining ROI (and what’s different about ROI for events) Read Now PART TWO The Eight Essential Drivers of Event ROI Read Now PART THREE Metrics, KPIs and Maths – Understanding how to Calculate Event ROI Read Now PART FOUR Setting Goals and Expectations for Event ROI Read Now PART FIVE Measuring, Reporting and Analyzing ROI Read Now