Sonesta has grown from less than 50 properties to 1,200 hotels worldwide in just three years. To make decisions about staffing, technology, expansion, advertising, and training, they needed the data to know where to put their priorities and resources. Corporate teams use data about the properties to elevate the experience of event planners and rating high-quality employees. It guides day-to-day work and informs how the chain and the Cvent team support the hotels.
Products used:
CSN Advertising
Cvent Transient
Cvent Passkey
Cvent Event Diagramming
CSN Business Intelligence
Wedding Spot Advertising