Real Time Metrics with Cvent’s Engagement Score

Track and score your attendees' journey through interactions and activities at your events

Gain visibility

Make sense of all your attendee data, from invitation to post-event feedback

Get real-time insights

Keep a pulse on your event by tracking real-time activities

Retain your attendees

Target the right audience with the right content to enhance brand engagement to keep attendees coming back

Understand your attendees with an engagement strategy

Custom engagement score for each interaction type and overall score on the right.

Set custom engagement scores

Configure scoring and assign points to each potential attendee interaction. Easily adjust your scoring to fit your unique business needs, then accurately update attendee engagement metrics.

We recommend point values for different actions, based on our machine-learning model and what we've learned from the data across our customers' events.

Engagement scores and interaction timeline in the document attendee activities tab.

Document attendee activities across all types of events

Capture numerous data points before and during your event:

Event registration  and check-in 
Session registration and check-in 
Appointments
Exhibitor interaction
And many more

Engagement score graph with a blue line showing engagement over time, and a green line showing time of day.

Get the most out of your data

Understand overall event engagement so your sales team knows who to follow up with first. See who is most likely to purchase from you and if your attendees will return to your event in the future.