How to track your attendees’ journey with lead scoring and engagement metrics

Gain visibility

Make sense of all your attendee data, from receiving their first invitation to their post-event feedback

Get real-time insights

Keep a pulse on your event by tracking real-time activities

Save time and money

Streamline processes and reduce event costs with automation and standardization

Understand your attendees with a best-in-class solution

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Set custom engagement scores

Easily configure scoring and assign points to each potential attendee interaction. Adjust your scoring to fit your unique business needs, then easily and accurately see how attendee engagement.  
 
Cvent will provide recommend point values for certain interactions.

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Document a wide range of attendee activities

Engagement Score includes interactions throughout the attendee journey: 

  • Event registration  

  • Event check-in  

  • Session registration  

  • Session check-in  

  • Substitute invite

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Get the most out of your data

Understand overall event engagement, as well as individual interest, to improve future events.  


Why Cvent?

Stability and scale

The resources and staying power for a lasting partnership

Support

1,000+ customer success team delivering 24/7 personalized attention

Best practices

Experience and best practices from over 300,000 users in 25,000 organizations

Trust

The highest standards of compliance. Trusted by 80% of the Fortune 100