August 20, 2019
By Hannah Burks

End the year on a high note with Cvent’s new two-part webinar series, The Untapped Goldmine for Improving Group Business. Join hoteliers, event planners, and Cvent experts as they dive into little-known ways to increase profit, gain margin, and avoid the pitfalls of missed revenue opportunities in group business. Because when you’re busy entering planner info into spreadsheets, your competition is booking room blocks and stealing opportunities that could have been yours.

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In the webinar series, hospitality tech and marketing experts will show you how to use today’s technology to create long-lasting revenue streams for your organization. To help you uncover strategies that suit your organization’s mission, we’ll walk you through what the experts are doing at their properties to make sure they’re getting the most out of group bookings. The first in the series, “Why Rooming Lists Cause Pain & Erode Your Revenue and Margins… and What You Can Do About It,” Cventer Sam Fahmy will join Riza Mina and Hilary Lawhon from Lansdowne Resort and Spa while they walk through their challenges and successes using Cvent Passkey. The second in the series, “What the World’s Best Hoteliers Know About Group Business Technology… and How to Copy Them,” Cvent’s Director of Meetings and Events, Rachel Andrews, will be joined by Director of Product Management, Rachel Tash, to show you how to use advanced analytics, marketing tactics, and other industry tips to improve your group business operations now and in the future. Choose one or both sessions to jump start your group bookings strategy.

Tuesday, December 5th at 2PM EST

Why Rooming Lists Cause Pain & Erode Your Revenue and Margins… and What You Can Do About It

Riza Mina, Reservations Manager, Lansdowne Resort and Spa Hilary Lawhon, Area Director of Reservations and Revenue Manager, Lansdowne Resort and Spa Sam Fahmy, General Manager, Cvent

Thursday, December 7th at 2PM EST

What the World’s Best Hoteliers Know About Group Business Technology… and How to Copy Them

Rachel Tash, Director of Product Management Technology, Cvent Rachel Andrews, Director of Meetings & Events Marketing, Cvent

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