Despite technology advances, there are still plenty of events that are planned and run the old-school way: using spreadsheets to track and manage conference information, paper packets stuffed with printed informational sheets, mailed conference invitations, and even manual payment options. In fact, according to Cvent's 2015 Global Event Industry Benchmark Study, 60 percent of respondents said they still heavily rely on manual Excel® spreadsheets, Outlook® emails, and non-integrated systems when they plan events.
We all like to think that if we’ve got a system in place and it’s working for us that we can continue with the status quo indefinitely. Not only can it seem like learning a new system is more effort than it’s worth, you may even feel like you’re so busy planning events you don’t have time to adopt new technology. But the reality is that if you’re still using manual processes you’re not only holding yourself back, you’re also holding back the quality of your events.
Here’s a brief look at how swapping out manual processes for a more automated approach can help you improve attendee’s and your own experience.